arba living
Unit Auditor
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Southern Oaks Residences — Leasing Funnel

Yardi Conversion Ratios | latest period 2026-07 | 9 month(s) on file | Generated July 10, 2026

The full funnel from Yardi: first contacts (by source) → tours shown → applications → approved / denied, with Yardi's own conversion ratios. Native counts, no estimates.

Funnel — 2026-07

45
Leads
first contacts
10
Tours (Shown)
12
Applications
8
Approved
4
Denied
3
Cancels

Conversion Ratios

120%
Gross Conversion
contact → applied
120%
Qualified Conversion
qualified → applied
50%
Net Conversion
net of cancels

History & Trends

Leads (first contacts) by month ▼ 178 (2025-11 → 2026-07)
0123246 22313614410114314514011745Nov’25Dec’25Jan’26Feb’26Mar’26Apr’26May’26Jun’26Jul’26
Applications by month ▼ 23 (2025-11 → 2026-07)
02039 351821152321312812Nov’25Dec’25Jan’26Feb’26Mar’26Apr’26May’26Jun’26Jul’26
Net conversion % by month ▼ 7% (2025-11 → 2026-07)
35%68%100% 57%133%75%160%100%38%63%117%50%Nov’25Dec’25Jan’26Feb’26Mar’26Apr’26May’26Jun’26Jul’26

Monthly History

MonthLeadsCallsWebWalk-inEmailToursAppsApprovedDeniedNet %
2025-112232785814303527857%
2025-12136945711918202133%
2026-01144175461082116775%
2026-02101134138515104160%
2026-0314320685121023206100%
2026-041452050521212119338%
2026-051401057814193125563%
2026-061179375221228264117%
2026-074541911010128450%